ARCHROMA APPEARS IN “PLANET CONSCIOUS PERFORMANCE

Pratteln, Switzerland – This month at PERFORMANCE DAYS 2024 in Munich, Archroma, a pioneer in the world of speciality chemicals for sustainable solutions, will present developments that promote sustainability for functional fabrics.

In order to be competitive in today’s market, businesses in the workwear, athleisure, sportswear, and sportswear categories must merge style with utility to create goods that benefit both consumers and the environment. Archroma encourages the industry to use cleaner chemistries since they improve factory efficiency and end-product performance while also saving energy and water, according to Lee Howarth, Director of Strategic Marketing & Brand Engagement at Archroma.

“PERFORMANCE DAYS provides us with the perfect opportunity to showcase our innovations under the ‘PLANET CONSCIOUS+’ concept and how they are expanding the possibilities for sustainable functional fabrics.”

“PLANET CONSCIOUS+,” which was unveiled last month, is a roadmap intended to assist mills and garment and textile businesses in mapping out their sustainability journeys. Its six dimensions are as follows: the enhanced COLOUR MANAGEMENT+ colour design and development solution; global INNOVATION+ research and development initiatives; transparency-driven COMMUNICATION+ solutions; the robust end-to-end SUPER SYSTEMS+ that combine processing solutions and intelligent effects; the SAFE EDGE+ compliance platform and beyond-compliance product portfolio; the ONE WAY+ value chain mapping and Sustainability Improvement Program.

Archroma’s Conscious colouration spectrum is one of the developments under the “PLANET CONSCIOUS+” concept that will be on display at PERFORMANCE DAYS 2024. It includes the robust TERASIL® W/WW disperse dyes for exceptional results for polyester and its blends, even for deep and very deep shades; the award-winning AVITERA® SE dye range for high-performance cellulosic dyeing that is both economical and environmentally friendly; and the ERIOFAST® reactive dyes for intense shades and excellent fastness on polyamide (PA) and PA/elastane blends. Additionally, Archroma is showcasing its exclusive EarthColors® technology, which turns food and agricultural waste into high-performance colours.

The Archroma team will also showcase sophisticated odor-neutralizing solutions from the Sanitized® OdorexTM product family and fluorine-free durable water repellents from the PHOBOTEX® and ZELAN® product ranges, drawing on its wide array of intelligent effects. The featured technologies were POWER COTTON, which offers five times the abrasion resistance of cotton while maintaining its inherent softness, and coldblack®, a finishing technique that consistently provides UV protection and keeps the user cool, even for dark materials.

Attend Performance Days 2024 to meet the Archroma team.

PERFORMANCE DAYS, which are twice a year events that promote seasonal sourcing, are solely focused on the latest advancements and fashions in functional textiles. Around 3,000 specialist visitors, including designers, product managers and purchasing professionals, are expected to attend the October 2024 edition of the fair in Munich, where more than 530 international suppliers will be exhibiting. Global internet participants are also drawn to the event.

PERFORMANCE DAYS 2024, October 23–24, 2024, at Booth T16 in Hall A2, Messe München, is where you can find Archroma.

About Archroma 

Archroma is a global, diversified provider of specialty chemicals serving the branded and  performance textiles, packaging and paper, and coatings, adhesives and sealants markets. Headquartered in Pratteln, Switzerland, Archroma operates with more than 5,000  employees located in 42 countries and with 35 production sites. 

Archroma is passionate about delivering leading and innovative solutions, enhancing  people’s lives and respecting the planet. The company is committed to the principles of  “The Archroma Way to a Sustainable World: Safe, Efficient, Enhanced. It’s our nature !”; an  approach reflected in its innovations, world-class quality standards, high service levels and  cost-efficiency.  

www.archroma.com. This press release and relevant photography can be downloaded from  www.PressReleaseFinder.com.

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