The report “Water-Based Barrier Coatings Market by Component (Water, Filler, Binder, and Additives), Barrier Type (Water Vapor, Oil/Grease), Substrate (Paper & Cardboard), End-Use Industry (Food & Beverage), and Region – Global Forecast to 2028”, size is projected to grow from USD 1.2 billion in 2023 to USD 1.6 billion by 2028, at a CAGR of 6.3%. Water-based barrier coatings excel in product protection. Their ability to create robust hydrophobic barriers shields contents from moisture, oxygen, contaminants, and other external factors. This translates to extended shelf life, preserved product freshness, and maintained flavor and texture integrity. In an era where food safety and product quality are paramount, these coatings serve as a dependable solution. Regulatory compliance is another crucial aspect where water-based barrier coatings shine. They meet stringent food contact materials and pharmaceutical packaging requirements, ensuring consumer safety and adherence to industry standards. This compliance instils trust in consumers and bolsters the credibility of brands utilizing these coatings.
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234 Market data Tables
60 Figures
210 Pages and in-depth TOC on “Water-Based Barrier Coatings Market – Global Forecast to 2028”
Some of the prominent key players are:
· Altana Group (Germany)
· BASF SE (Germany)
· H.B. Fuller Company (US)
· Kuraray Co., Ltd (Japan)
· Sonoco Products Company (US)
· Michelman, Inc (US)
· Imerys (France)
· Solenis (US)
· Dow Inc (US)
· Omya AG (Switzerland)
Driver: Sustainable packaging and biodegradable products are serving as potent growth drivers in the water-based barrier coatings market, particularly within the packaging segment. These eco-friendly solutions are gaining prominence as environmentally conscious consumers increasingly prioritize sustainable choices. Packaging manufacturers incorporating water-based barrier coatings into their products are expanding their market reach by meeting such demand. Moreover, stringent regulations aimed at reducing the environmental footprint of packaging materials are compelling companies to adopt sustainable alternatives, and water-based coatings align seamlessly with these requirements. This regulatory support facilitates compliance and encourages companies to invest in these solutions to navigate the evolving regulatory landscape effectively.
Furthermore, sustainable practices directly impact brand reputation and consumer loyalty. Companies that embrace eco-friendly packaging strategies bolster their image as responsible and environmentally conscious entities. This, in turn, attracts consumers who are inclined towards sustainability, fostering brand trust and long-term customer relationships. In a fiercely competitive packaging industry, the adoption of sustainable packaging materials, including water-based barrier coatings, sets companies apart from their competitors. This distinction often translates into a competitive edge, driving market share growth.
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Based on substrate, the plastic segment is estimated to account for one of the highest market shares in the water-based barrier coatings market
Plastic substrates serve as a significant and adaptable category in the context of water-based barrier coatings for packaging. These coatings play a pivotal role in augmenting the performance and sustainability of plastic-based packaging materials. When applied to plastic substrates, water-based barrier coatings excel in enhancing their inherent properties. These coatings establish a robust hydrophobic layer, acting as a formidable shield against various external factors such as moisture, water vapor, and oxygen. This capability is of paramount importance in preserving the freshness and extending the shelf life of packaged products, particularly in sectors like food and pharmaceuticals.
The Europe market is projected to contribute to the largest shares of the water-based barrier coatings market.
The food and beverage industry, representing a significant two-third of the overall packaging market in Europe, is increasingly turning to paper-based materials for packaging purposes. Globally, paper and paperboard-based packaging contribute to around 37% of the demand for food packaging. This shift is primarily a response to the environmental and socio-economic concerns associated with plastics, with paper-based alternatives being marketed as a more sustainable option. However, these substitutes come with their unique challenges, often involving combinations with plastics and chemical coatings.