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Bemberg™ and Anita Dongre Launch “BREATH” Collection

Bemberg™ and Anita Dongre Launch “BREATH” Collection

Bemberg™ and fashion designer Anita Dongre have renewed their decade-long collaboration with the launch of “BREATH,” a ready-to-wear collection that brings together craftsmanship, comfort and environmental consciousness.

The collection arrives in a landmark year for Bemberg™, marking 50 years of exports to India. Featuring 18 key silhouettes, BREATH reflects the shared philosophy of Bemberg™ and Anita Dongre around thoughtful craftsmanship and more responsible fashion.

A Decade of Shared Values

The collaboration represents ten years of Anita Dongre choosing Bemberg™ based on shared principles rather than trends. The new collection builds on this long-standing relationship, combining the designer’s distinctive aesthetic with the characteristics of Bemberg™ fibre.

Takeshi Iitaka, Former General Manager of Bemberg Sales & Marketing Department 2 at Asahi Kasei, Japan, noted that the 50th anniversary of Bemberg™ exports to India provides a significant moment to celebrate the collaboration and the shared philosophies around craftsmanship.

BREATH: Where Comfort Meets Design

BREATH features 18 feminine silhouettes inspired by the colours, textures and movement of nature. The collection’s palette draws from tropical greens, delicate fern tones, ancient rainforest shades, clear skies and deep ocean blues.

The designs include draped stoles, cascading lengths, translucent sarees, asymmetric necklines and fluid hems, creating silhouettes intended to move naturally with the wearer.

Designed with subtropical climates in mind, the collection focuses on lightweight comfort while maintaining an elegant aesthetic. The garments demonstrate how ease, movement and refined fashion design can coexist.

Bemberg™ at the Heart of the Collection

Bemberg™ forms the central material story of BREATH. Known for its soft feel against the skin, the fibre is positioned in the collection as a material suited to garments where comfort and fluidity are important.

According to the collaboration, Bemberg™ is biodegradable in soil and marine environments under certain conditions, with its biodegradability certified by a third-party testing organisation.

The material’s characteristics complement the collection’s broader focus on creating fashion inspired by nature while considering the environmental journey of textiles.

A Shared Commitment to Craftsmanship

For Anita Dongre, the collaboration represents a philosophy centred on creating garments with care—not only for the wearer but also with consideration for the environment.

BREATH continues the designer’s association with Bemberg™ while presenting the fibre through contemporary silhouettes and a nature-inspired design language.

The collection brings together craftsmanship, comfort, material innovation and environmental consideration, reflecting the growing movement towards fashion that balances aesthetics with responsible design.

Fashion Inspired by Nature

With its nature-led colour palette, fluid silhouettes and focus on lightweight comfort, BREATH presents a vision of fashion designed to coexist with its surroundings.

The collection also marks an important milestone in the relationship between Bemberg™ and Anita Dongre, celebrating a decade of shared sensibilities alongside 50 years of Bemberg™ exports to India.

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